Introduction to Esports Business
Introduction to Esports Business is designed for students to take their interest in gaming and esports to the next level. Students will explore the rise of gaming's influential presence through strategic business principles and real-world examples from industry giants like Nintendo, Blizzard Entertainment, and Riot Games. Through engaging weekly assignments and a final project analyzing global perspectives on games or esports, students gain essential skills and strategic insights, preparing them to confidently navigate the evolving intersection of business, gaming, and esports.
Learning Objective
By the end of the course, students will be able to:
- Demonstrate comprehensive understanding of the historical evolution and emerging trends of gaming and sports.
- Develop proficiency in foundational business principles, such as marketing, strategy, and operations, through the lens of esports.
- Recognize and understand the different components within business organizations, including their functions and roles.
- Analyze and evaluate unique business models and strategic management within the landscape of esports.
- Assess the global impact and influence of gaming on culture, including its reception, controversies, and modern-day connectivity.
Lecturer Profile
Joseph Cha is a curriculum developer and instructional designer at Gen.G, with a Masters in Education from Western Governors University and a Bachelor of Science in Biochemistry from the University of California, San Diego. He was also the co-founder of Prepable Learning and authored a book on AP Biology. Joseph has also created over ten curriculums for various institutions with a student-centric focus and has helped students overcome many educational challenges. Joseph’s experience and work in educational programming throughout California and Asia have provided him with a comprehensive understanding of effective learning design.
Approach
Synchronous online lectures at desportz facility
Duration
12 Weeks (2 Classes / Week, 1.5 hours / Class )
Students Age
18 and Above
